Tend launches web-based services to extend New Zealand's le

5 min read
|
By
Sarah Aldworth

Tend Health has launched a suite of web-based services, giving patients browser-based access to primary care - the next step in building New Zealand's most accessible healthcare experience.

Tend has always offered care in two ways: in person at its 15 medical centres across Auckland, Tauranga and Canterbury, and online via the Tend app. Web access is now the third channel in that mix. Patients can request a medical certificate, see a doctor online 24/7, and enrol with Tend - all from a desktop or mobile browser at tend.nz, no download required.

"At Tend, our purpose is to help New Zealanders be the healthiest people in the world, and that means removing every obstacle between a person and their healthcare journey. Our app has been transformative, but it is only one part of a much bigger connected healthcare experience. By bringing together our app, web services, clinics, clinical teams and operational technology into one ecosystem, we can make care easier to access, easier to deliver and more designed around people and their whānau. Web access is our latest contribution to that" says Cecilia Robinson ONZM

The launch comes as New Zealand's health system faces growing pressure from population ageing, workforce shortages and persistent inequities in access to care. The OECD's 2026 Economic Survey of New Zealand identifies digitalisation as a rare, high-potential opportunity - one that can ease those pressures by improving access, reducing administrative burden and lifting productivity. The same report notes that telehealth uptake has improved access overall and web access extends that reach further still.

For some New Zealanders, a smartphone app is not always the most practical way to access healthcare. That might be someone on a laptop, a shared device or a community computer. It might be someone whose vision or dexterity makes a larger device easier to navigate, someone who has no access to a smartphone or has smartphone storage constraints. “Healthcare should fit around people's lives, not the other way around,” says Cecilia

The web services are built entirely in-house by Tend's technology team, expertly led by Chief Operating Officer Josh Robb.

"The app has always been the engine of our digital experience, and the web builds directly on top of it. There are no third-party bolt-ons, no inherited limitations - everything is built to work together. That means we control the security, the design and the roadmap, and we can shape the workflow around our clinical teams and models of care rather than the other way around. When we own the technology, we can respond to what our people on the ground actually need - reducing friction, cutting admin and letting clinicians focus on patients rather than process.

Security is also built in, not bolted-on. Our web services have been externally tested by security specialists and integrate directly with our other systems. Patients can trust that their data is safe. The web and app are fully linked - account information and appointments are consistent across both.

This is the foundation of something much bigger. We want patients to choose how they interact with Tend and for the technology to get out of the way and let them do that," he says.

Tend currently serves 87,000 enrolled patients across its 15 clinics, a patient base that is growing rapidly following the pending acquisition of Green Cross Health's medical division - adding 65 clinics - plus nine clinics through the Better Health Group.

Visit tend.nz to find out more.